Export Packaging: An Overview

Posted by John Appel on Fri, Dec 11, 2020


Foreign markets present a double-edged sword for today’s manufacturers. On one hand, they represent untapped potential and an opportunity to grow sales and expand your market. On the other hand, they present a complex challenge. Exporting product and materials to a foreign market is no small feat. There are logistical hurdles, packaging issues, and plenty of regulatory red tape. Without the right knowledge or experience, you could encounter shipping delays, customs problems, damaged product, or more.

The good news is you don’t have to “wing it.” You can partner with one of the packaging companies in Cincinnati and leverage their resources and expertise to get it right the first time and successfully enter foreign markets.


Common Assets in Export PackagingCommon Assets in Export Packaging

Export packaging and crating technology has advanced significantly in recent years. That means that virtually any type of asset, material, or product can be safely packaged and transported to an overseas markets. Export packaging companies often help their partners export the following to new markets:

  • Industrial equipment and machinery
  • Medical and lab equipment
  • Aerospace equipment
  • Tradeshow and exhibition materials (booths, promotional items, etc.)
  • Raw materials
  • Consumer products
  • And more

Different types of products require different strategies. An experienced export partner can help you package and ship your goods in a way that is efficient and safe.

The Export Packaging ProcessThe Export Packaging Process

What does the export packaging process look like? How does a packaging partner help you get your goods to your desired market? Most export processes are customized based on the company and their needs. However, every process has one thing in common….

…they should start with a conversation.

This conversation helps the packager understand your needs and helps you determine whether the packager is the right fit for your goals and objectives. What markets are your exporting to? What products? When do they need to be there?

Some other important questions may include?overseas_shipment

  • Do you need custom packaging?
  • Are there any safety issues associated with the packaging contents?
  • Do you need to meet sustainability goals?
  • Do you have any large, heavy, or oddly-shaped products or materials?
  • What type of paperwork is required by your destination market?
  • Are there any special regulations?
  • Do you need help with packaging, logistics, transport, or the entire process from beginning-to-end?
  • What software or technology are you using to monitor the export quality?

The export packaging process starts with a conversation, but what happens next? Every process is different based on the specific needs and goals. However, the process usually involves the following steps:
  1. We have an initial conversation so that we can better understand your needs, goals, and all factors involved in your export project.
  2. We present a process and proposal that includes a cost estimate, risks, limitations, and agreed-upon goals.
  3. If you approve the proposal, the items are shipped to our packaging center or we package the items at your location.
  4. The items are prepared for transport according to the proposed strategy. In some instances, this work is done at the pickup location.
  5. The items are shipped and we manage and track the process to ensure safety and efficiency.


Export Packaging Paperwork and RegulationsExport Packaging Paperwork and Regulations

Often the biggest challenge in export packaging is the “red tape.” An experienced, knowledgeable packaging and transport provider can help you cut through the “red tape” quickly so you can meet your deadlines. However, it’s helpful to have a high-level understanding of what may be required.

Some of the documents required with export packaging include the Commercial invoice and Packing list (which are important documents for customs declaration) and the Shipper’s Letter of Instruction - SLI (which provides important shipping information to ensure accurate movement of the product across borders).

Another important consideration for international shipments is what’s referred to as ISPM 15. Officially “International Standards For Phytosanitary Measures No. 15,” this is a set of rules designed to prevent the spread of insects and disease that could adversely affect local ecosystems.

ISPM 15 specifies the need to heat treat or fumigate wood transported from one country to another to ensure it isn’t carrying pests. Certified wood crates are stamped or branded with what’s commonly called the “bug stamp” to show compliance. Adhering to ISPM regulations is critical. If you fail to do so, your shipment may be delayed or destroyed by customs officials.

What to Look for in an Export Packaging PartnerWhat to Look for in an Export Packaging Partner

There is no shortage of packaging companies in Cincinnati willing to help you with your export packaging. Not all providers are the same, however.

What should you look for in an export packaging partner?

Experience is critical. The packaging partner should have extensive experience not only in your desired market but also in your industry. Regulations and needs can vary. You don’t want a partner who is learning on the fly.

A global network is also important. Many packaging partners are actually small operations. A large provider with a global network can be invaluable as you enter a new market. They can tap into their partners and branch locations to quickly resolve issues and protect your shipments.

Ready to launch your entry into a foreign market? Let’s talk about it. At Deufol, we have thousands of employees in over 100 markets around the world. We can help you implement an export packaging system that sets you up for success. Let’s connect today and start the conversation.Deufol_Logo_opt.png

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Topics: Industrial Packaging

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